5 Ways to Prepare for Your Marketing Internship

marketing internship

Everyone has different ways of getting ready before starting a new internship. When you’re preparing to intern in the marketing field, however, you may be wondering the best way to navigate the complex world of market research or campaign management. That’s why we’ve composed a list of the five best ways to prepare for your next marketing internship. Research the Company Before the first day on the job, you should know who you’re working for. In other words, you’ll want …

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Marketing Trends in Artificial Intelligence Use

Artificial intelligence (AI) is no longer restricted to science fiction, now being actively employed in several industries. The automotive industry, for example, is implementing AI to design self-driving cars for convenience, eliminating crashes caused by human error, and reducing carbon waste. In marketing, companies utilize AI to maximize profits and gain valuable information on consumer trends.   Why is AI used in marketing?   AI is valuable in marketing because it can synthesize vast amounts of information in an efficient …

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